Every once in a while, a book comes along that is a game changer…

 

In The Playbook on Fixing Anemic Sales Pipelines, Volume 1: Prospecting I really like how Christopher Bass deconstructs the sales process and focuses on lead generation and prospecting. Coming from a professional sales background myself, I appreciate how Christopher breaks lead generation and sales down into parts and then speaks to each part, making his process a great tool for sales teams, as well as entrepreneurs. Christopher’s book is to sales what a blueprint is for an architect.

Patti Smith – Innovative Coaching, LLC

 

Generating Qualified Prospects



 Paperback = $19.95 
 

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eBook version of The Playbook

eBook = $4.99

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Kindle Version of The Playbook

Kindle = $8.99


Why You Need to Prospect to Win in Sales

  • Do you lack the right quantity of prospects in your pipeline?
  • Do you have “prospects” in your funnel, yet they are the “wrong prospects”?
  • Do you at times feel frustrated that no matter how many times you call the prospect, you can never get through?
  • How about sending email, after email, and getting no reply? 
  • Do you often wonder where your prospects will come from this month? 
  • Is this happening despite the fact that you and/or the company make huge investment of time, money and resources to  leverage inbound marketing to generate leads? 
  • Is your sales hurting as a consequences?
  • What about your commission check? 

As harsh as this might sound, this situation will continue to happen unless you do something about it. Unless you get some kind of playbook on prospecting.

Without a Playbook —one that gives you the framework for looking at prospecting differently, —one that provides you with a practical, step-by-step process for how to generate the right quality and the right quantity of prospects, —one that demonstrates easy-to-replicate tips on the essential elements, you are doomed to repeat the same low performing, mediocre results. 

Is this what you want? Is this why you work your butt off each day? To make less money per hour than someone working at a fast food restaurant? 

You and I know that answer to that is a resounding no.  You signed up for more than this. You desire more than this. You deserve to have more than this. 

If you are ready to learn: 

  • Why prospecting is still critically important despite the popularity of inbound marketing
  • How to build the right foundation for prospecting success from day one
  • The 8 steps to becoming great at prospecting
  • Determining the best communication channels for generating prospects based upon your goals and objectives
  • The four critical steps to generating an over-flowing pipeline of qualified prospects

If you are ready, then I have the book for you. 

With over twenty years of sales and lead generation experience,  I have just released a very practical and straight-forward new book for any sales professional regardless of title and who needs to generate a pipeline full of qualified prospects.  It’s called THE PLAYBOOK On Fixing Anemic Sales Pipelines Volume  I: Prospecting.  

THE PLAYBOOK offers an easy to apply framework on how to prospect. It provides a step-by-step guide with proven strategies and easy-to-replicate tips on the essential elements to prospecting effectively and efficiently.  Whether you are new to sales or a seasoned vet, whether you are a business development rep, a sales professional, a sales leader, or an entrepreneur, learning how to “beef up” your sales pipelines is a must if you want to win more sales.



 Paperback = $19.95 

.

eBook version of The Playbook

eBook = $4.99

.

Kindle Version of The Playbook

Kindle = $8.99

REVIEWS AND TESTIMONIALS

Don’t  take my word for it, read what others have to say.

When Christopher Bass teaches, you want more. His direct, no-nonsense style engages my thinking in a way I rarely encounter. You will absorb the plethora of insights The Playbook on Fixing Anemic Sales Pipelines, Volume 1: Prospecting has to offer, from start to finish. Definitely a must read for anyone in lead generation and sales!

Adrian Harper – CEO, Cloud 77

I’m truly impressed with Christopher Bass’s The Playbook on Fixing Anemic Sales Pipelines, Volume 1: Prospecting.  This book is a very easy read, filled with vital information that inspired me to not only keeping reading, but to implement Christopher’s methods IMMEDIATELY. 

I would definitely include The Playbook on Fixing Anemic Sales Pipelines, Volume 1: Prospecting as one of my top ten favorite books. I will refer this book to my business associates as a MUST read!

Rhonda Gregory Brent – Business Owner

What I like most about The Playbook on Fixing Anemic Sales Pipelines, Volume 1: Prospecting is Christopher Bass’s simple-to-understand approach that anyone can apply. This is valuable information.

Saffouh Dabboussi – Dabboussi Insurance Services, Inc.

STILL NOT CONVINCED? READ MORE

Wow! I want more! Christopher Bass’s The Playbook on Fixing Anemic Sales Pipelines, Volume 1: Prospecting is very interesting and thought provoking, invigorating the reader (sales person) to be better. I have attended Christopher’s valuable workshops and from those I could not have expected anything less in his book. The Playbook on Fixing Anemic Sales Pipelines, Volume 1: Prospecting will definitely enhance your career as salesperson.

Aurora Ramirez – Pre-Need counselor- Dignity Memorial 

Absolutely spot on! I have read a number of books on sales over my fifteen-year career, and I can say Christopher Bass’s The Playbook on Fixing Anemic Sales Pipelines, Volume 1: Prospecting hits home on many points. No matter if you are new to sales or have been in sales for a while, this is a must read for anyone looking to substantially drive more top line revenue.

Clay Warren – VP Sales, Data Pipeline, Inc.

Get ready to do some highlighting and underlining as Christopher Bass walks you through his tested and proven steps that take anyone from nurturing prospects to closing a deal.  Whether you are new to sales and need to absorb all you can, or you are a seasoned professional reading this material for a brush-up, there is something here for everyone.  You will learn how to define your target (what works, and what doesn’t), how to open doors and move through the process, timing, words to use, who to talk to, and how to navigate your own and your prospects’ pain points. But most importantly, if you replicate the guidance in Christopher’s book, you WILL close more sales.

Gabriella Sande Waterman – Owner, GSW Financial Partners



 Paperback = $19.95 

.

eBook version of The Playbook

eBook = $4.99

.

Kindle Version of The Playbook

Kindle = $8.99

FINAL OFFER!

Still need convincing? Well how about I include at no additional charge a 1-hour training or coaching session with me ($150 value).

This will give you the opportunity to have your most pressing questions answered, get trained on a particular set of skills you desire, outline a sale game plan, etc… What we cover doing that time is your decision.

So, here is the offer again.

  1. You get my new book entitled The Playbook on Fixing Anemic Sales Pipelines, Volume 1: Prospecting.   
  2. You also get it autographed by me (assuming you get the paperback).
  3. You get a No-Cost 1-hour Coaching or Training session with me.
  4. Finally, I will ship it to you on “my dime”.

Yes, WOW! You get these four great values for just $19.95.  To get this offer you must act now. This offer will not last. 



 Paperback = $19.95 

.

eBook version of The Playbook

eBook = $4.99

.

Kindle Version of The Playbook

Kindle = $8.99